Edward Enninful Promoted to New, International Position at Vogue

LONDON – Edward Enninful is transferring on, and up, at Condé Nast, with a brand new, world function that he’ll take up in 2024 after stepping away from his put up as editor-in-chief put up of British Vogue.   

Enninful will tackle the brand new place of world artistic and cultural adviser at Vogue, and also will change into editorial adviser at British Vogue, in accordance with a memo obtained from a Condé Nast spokesperson. 

He’ll proceed to contribute to the Vogue model globally “whereas having the liberty to tackle broader artistic initiatives,” in accordance with the memo.

On Friday, Enninful advised staffers in London that his promotion was the results of discussions with bosses Anna Wintour and Roger Lynch, chief govt officer of Condé Nast, Inc., about how he might play “a broader function in enhancing Vogue globally.”

Though it’s a promotion, the administration construction gained’t change, and Enninful will proceed to report back to Wintour, who’s world chief content material officer for Condé Nast, and editor-in-chief of American Vogue.

Beginning Friday, Enninful can even start the hunt for a head of editorial content material for British Vogue, a transfer geared toward bringing the publication in step with the brand new administration construction at Condé Nast, the place content material is shared globally and editors in chief are a factor of the previous.

Enninful has been working with Condé Nast for greater than 25 years. He’s broadly thought of to be a jewel within the editorial crown, and has lengthy been tipped as Wintour’s inheritor. 

He took over as editor-in-chief of British Vogue in August 2017 and in December 2020 was promoted to European editorial director of Vogue. He additionally served as artistic and vogue director of W.He could also be dedicated to Condé – for now – however he’s made no secret of his future ambitions past the world of journal publishing. It’s clear that Condé is eager to maintain him on aspect – and in pole place to take over if and when Wintour decides to depart. 

Final September, throughout an interview about his memoir “A Seen Man,” Enninful advised WWD concerning the myriad potentialities that lay earlier than him. 

“After I began [at British Vogue] in 2017, I used to be coping with {a magazine}. At this time, I’m coping with a model that features print, digital, audio, video and podcasts, which is so thrilling for any person who’s so ahead wanting. In the meanwhile, I’m actually completely happy doing what I’m doing. I by no means plan for regardless of the future brings, whether or not it’s on this trade, or one other. I’m open. Something’s doable,” he stated.

An early adopter of Twitter, and a tech lover, Enninful stated throughout the identical interview that he’s notably within the intersection level of vogue, expertise and retail. “That is what vogue is absolutely coping with now,” he stated.

In his new, world function at Vogue, he ought to have the ability to discover that intersection, and different artistic challenges, additional.