Masha Popova RTW Spring 2024

Masha Popova was figuratively seated in a monster truck when designing her spring 2024 assortment, which she referred to as “seasonless” backstage.

Her specialty is in denim and T-shirts for the cool children of London. Nothing is prim and correct however somewhat slashed, scrunched and worn till it’s fallen aside.

This season she launched the class of menswear into her orbit. Though her designs are unisex, the menswear arm is to increase the sizing. This providing included sheer T-shirts printed with monster truck motifs; brown denim that has an oil-dipped impact; a two-tone velvet shirt, and footwear from Dr Martens that has been custom-made with paint to provide it a worn-out look.

Her final season was primarily based on the “adrenaline rush you get driving quick down the freeway” and this was the sequel, which lacked the cohesiveness, however delivered in producing colours that appeared plausible and on theme, reminiscent of beetroot purple, grisly inexperienced, bronze, pale blue and washed-out grey.

The younger Ukrainian designer is an urge for food for her clients who revel within the Y2K development.